Immersive technologies open a world of endless possibilities.
There is the freedom to imagine, to surprise and to connect. That's the inspiration behind our name, vrij means 'freedom' in Dutch.
About Studio Vrij
Our story
Studio Vrij is a design studio for immersive experiences, based in Amsterdam. We create experiences that inspire, move, and connect people. You can think of innovative VR experiences, interactive installations, and conversational AI projects.
Studio Vrij was founded in 2020, just born out of a big love for virtual reality. Founder Mila Moleman first studied Artificial Intelligence at the Vrije Universiteit Amsterdam, followed by the world’s first Master’s degree in Virtual Reality at the University of the Arts London (UAL).
During her studies, she became fascinated by the power of immersive experiences. Not just emotionally, but physically as well. What you experience in VR, you can often feel throughout your entire body.
Experience together
What stood out to her was that VR was mainly used as a individual experience. As soon as the headset went on, people disappeared into their own virtual worlds. But in her view, shared VR experiences leave the strongest impression.
That’s why Studio Vrij has spent the past five years focusing on location-based multiplayer VR: experiencing together, discovering together, and creating shared memories.
What we do
Since then, our team has worked on a wide range of impactful projects. We collaborate with leading organizations in the cultural, educational, and social sectors, and also initiate our own independent projects. Besides that, we regularly share our insights through workshops, talks, and exhibitions.
What began with just VR has evolved into a broad expertise in immersive technologies. We work with VR, AI, augmented reality (AR), and mixed reality (MR), often even combining them in 1 project in creative ways.
Curious to see what we could create together? Get in touch, we’d love to hear from you!
